Pre-Paid Legal Leads - Three Ways To Go, Which Is Optimal?

Prepaid Legal leads can make the distinction between financial success and total loss in your business. But, not all leads are born equal.

Whether you determine to buy leads or create your own, there are three main "types" or categories that you'll find useful in growing your Prepaid Legal business:

1. Likely customers. These individuals are interested in one of your products or services. If happy, they may be carefully introduced to your business with moderate success. But, they didn't start out with an interest in making money, and they're going to need a lot of education.

2. Opportunity seekers. These prospects are looking for a way to make money. They may or may not be sincere, that's for you to determine. Also, they may or may not have specific interest in network marketing or Pre-Paid Legal Services. Your task will be to find the sincere ones, overcome their concerns and guide them into your opportunity.

3. Active network marketers. These individuals are already in an business, and seeking leadership in how to be a success. They aren't in Prepaid Legal, but you know two very critical things about them: 1) they like the idea of multi-level marketing, and 2) they've proven it with their credit card by enrolling in a program.

The best prepaid legal leads are those in the last group: current multi-level marketers.

Why?

Well, as mentioned above, you are sure they have an interest in making hard cash with multi-level marketing. You will never hear them say, "Is this one of those pyramid schemes?" and other such foolish questions. They're through that; they know better.

They also understand the profession better than someone who's never been in network marketing. So, once they sign up to your organization and get through training, they'll produce results much more quickly (and with less training) than a normal person.

Lastly, they possibly know other active network marketers: their upline, front line, and even cross-line representatives they bonded with at their company event. These are the kind of individuals you want as a Prepaid Legal Associate in your downline.

They're in a program, though, and not likely looking to embark upon something new. It's your job to softly, and with utmost care, pique their attention without setting off any alarms.

The best way to do this is to start with an offer that benefits them in their existing organization... something unrelated to your program. Something generic, like marketing tools or coaching.

Win their trust, and prove your value to them by showing them how to move forward with their existing opportunity. Show them that, unlike their existing advisor, you are training them things that yield results. But make it clear that the only people who get your full focus are the people contributing to your own success.

At that time, joining your group will be the next logical move.

In conclusion, you can target potential customers, you can go after opportunity seekers, or you can pursue active multi-level marketers. Of the three, active multi-level marketers have the most potential to explode your team with the least effort. Focus your energies there, and your paycheck will never be the same.

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